For our first episode, we're excited to speak with Swarnima Bhattacharya, co-founder of Gytree. Gytree is a femtech company that is reimagining women’s health in India with a personalized and preventative care approach.
We start off by talking about Swarnima’s journey in femtech, from working in health policy to founding TheaCare to her current role at Gytree. We discuss the importance of technology for women’s health, having a purpose-first agenda, and navigating perceptions of body image in consumers.
Next, we get into key insights from building Gytree in the Indian market, and the cultural context as well as social dynamics in South Asia. Swarnima discusses cultivating trust as a currency and building an ambassadorship for women’s health.
To end off, we zoom out and address the perception problem in femtech, rethinking deployment of capital among young people with Blue Dot Partners, and Swarnima’s personal vision for the future of femtech as well as lessons learned along the way.
Learn More:
